Always a Badger
The Pat Richter Story

6x9 Paperback 216pp  Autographed Copies Available! SOLD OUT

All-American tight end . . . basketball and baseball star . . . winner of Rose Bowl glory. Pat Richter's record as a University of Wisconsin-Madison athlete would be achievement enough for most men. But after making his mark in professional football and the business world, Pat Richter returned to lead the UW athletic program through one of the greatest turn-arounds in the history of college sports. This is Pat Richter's story. From his childhood in the sandlots and playgrounds of Madison, to his record-setting years as one of the greatest Badger athletes, to the gripping story of how he transformed a mediocre, nearly bankrupt sports program into a national powerhouse. From his front-row seat in the UW Athletic department, and with unprecedented access to the movers and shakers, Vince Sweeney gives you an insider's glimpse into sports history. The controversy - the drama - the thrills - and the remarkable determination of Pat Richter, the man who is . . . Always a Badger.

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